I thought it about time i posted an update on how my company, Right Casino Media, is currently and has been up to as of my last post – LiveCasinos.co.uk, LiveGamble.com & LiveRoulette.co.uk.
So I have officially been working full time on Right Casino Media for 4 months (and after work and weekends for around 12 months). In the past 4 months the team have really been working together to tackle everything we have on our list. LiveGambling.co.uk & LiveBetting.co.uk were those next on our list of domain priorities, closely followed by our partner, Anthony Miles’ domain LiveCasino.co.uk. So we got to work…
LiveGambling.co.uk
LiveGambling.co.uk, the first to be released of the three new sites, has been one of the biggest sites we’ve built though deceiving to the eyes – it actually has nearly twice the amount of pages as most of the others websites; and still has room for a lot more expansion. Live Gambling has closely followed in LiveGamble.com’s footsteps with a huge banner in the middle, and a similar green theme. Content however, does differ hugely with regards to what we’re targeting – this site targets live betting, live casino and live bingo covering all angles of the live gaming triangle.
LiveBetting.co.uk
LiveBetting.co.uk, the second of the three new releases, is actually one of my favourites in our network of websites – probably because we came up with a background rotation idea which i immediately got working on personally. I felt accomplished. Live Betting purely focuses on “live betting” or “in-play betting” as Joe-public would call it. The basic principle of it is live odds, in real-time constantly updating allowing for a huge range of new betting opportunities. It was made famous by Bet365 with their huge campaign during the world cup of 2010 when they advertised live odds on TV during half time. In-play betting has exploded in huge way with the UK and we aim to be at the forefront of it!
LiveBetting.co.uk has information on all things live betting, ranging from sport to sport including; football, rugby, horse racing, greyhound racing, golf and more. The clever thing about our background rotation script is, your background will change for whatever page you’re on. For example, if you visit the football betting page here – you will see a football related background. Similarly, visit the boxing betting page here – and you will see a boxing related image. This does however compliment users with a larger screen as a lot of the action happens on either side of the website, but nevertheless it works, loads quickly and looks fantastic!
LiveCasino.co.uk
LiveCasino.co.uk, launched quite literally last week (14/06/2011), has got to be one of the most detailed of the sites; content wise. We have been in contact with our partner, Anthony Miles, for over a year and recently launched a website for him a couple of months back, LiveGamble.com. We have been in talks with Anthony about partnering on LiveCasino.co.uk too for a while, so when we heard – “It’ll be with you by Thursday” – excitement spread throughout the office.
I immediately knuckled down and built the site structure (we’d already done our keyword research :P) and worked out what content would be needed for our writers to get straight onto. With the help of my two close colleagues, David and Sam Merry, we quickly turned LiveCasino.co.uk around in under a week pulling late shifts at the office and working some of Saturday and Sunday. Similarly to LiveBetting.co.uk, we implemented a rotation script for the backgrounds on a page by page basis – roulette related pages spring up a roulette related background and the generic pages (homepage, reviews etc…) rotate between all images.
What Next?
Well that would be telling again right? We other domains we’re currently developing testing different templates and ideas. Right now i want to focus on ironing out any bugs we have already before shooting out another website – not that another is coming or anything…
We are also working on developing another template, hopefully ready to be rolled out in the coming months!
Rest assured, there is more to come and they will be coming soon.




Whose a clever boy then!
What traffic/returns are you getting off these things? (live/parking)
C
Chris: Cheers! Well you know I can’t give you that information, especially out in open conversation online.
This is really interesting, you are a very skilled guy.